Woodpecker announces the launch of ‘Armonia’, a brand-new haven for home décor and gifts
Chennai | January 5th, 2022
The brand launches 1800+ exclusive home décor pieces in collaboration to present the very first Armonia store in South India.
Woodpecker, the leading Chennai-based furniture legacy brand, announces the launch of a brand-new vertical for luxury home décor and gift products, marking their maiden venture into this market. This vertical has been set up in collaboration with noted Delhi-based home décor brand Armonia, thus launching the very first Armonia store in South India. The grand launch, planned for January 5th, 2022 in Woodpecker’s showroom in Akkarai, will see the unveiling of 1800+ exclusive new products in the home décor range.
This expansive range includes products such as wall art, aromas, fountains, antique brass figurines, wall clocks, chandeliers, lampshades and other lighting pieces, flower vases and pottery, crockery and glassware, soft furnishings (bedsheets, comforters, cushions, pillowcases, and carpets), bar items (bar cabinets and accessories), and table furnishings. The collaboration between Woodpecker and Armonia has been a “long time coming”, indicates Swaminathan, founder of Woodpecker Furniture. “Guests will be able to see a variety of home décor pieces unique to the Chennai market.”
Armonia’s grand launch was staged in the 10000 sq. ft. Woodpecker showroom in ECR, where guests can take in the display and purchase these pieces the same night. Home décor lovers in the culturally rich city of Chennai will be able to visit the showroom, browse, and acquire that rare piece that brings a new dimension to their homes and lives.
Woodpecker brings together colour, light, elegance, uniqueness, and taste in this new vertical, traits carried over from their range of unique furniture – highly loved by the team and its customers. Each of these pieces will carry the trademark Woodpecker sturdiness and reliability that has made its name across India, and created happy customers and home-owners and now with Armonia, the brand has evolved with changing customer tastes and delivers a truly exceptional, elevated experience for every individual who seeks to put together their own home.
“Our team has always thought of Armonia’s pieces as creative and unique, and it thrills us to have the opportunity to exclusively present and sell these items to the people in our city to add to our premium furniture sets. We can guarantee that these pieces have not been seen anywhere else before, and will bring an aesthetic and happy experience to any house,” explains Swaminathan.