Makkal Selvan Vijay Sethupathi to meet & greet Amrit Brown Sugar users
Participants can send in their sweet recipes with Parry’s Amrit Brown Sugar or complete a slogan and send it by 15thDec, 2021 to win an opportunity to meet & greet Vijay Sethupathi
Chennai, 09 November 2021: Master Chef India. Tamil 2021 in its first edition under host Vijay Sethupathi has had a good run on Sun TV so far. The programs Co-powdered-by sponsors Parry’s Sugars in association with MasterChef India, Tamil 2021 has rolled out exciting contests for its consumers where the participants can win a chance to meet and greet Makkal Selvan Vijay Sethupathi– the dashing and suave program host!
People can enter the contest by either trying Parry’s Amrit Brown Sugar and completing a slogan or by preparing a dish made with Amrit Brown Sugar. Participants can send in their selfies with the pack and slogan or their selfie with the Sweet Dish.
Winners will get a much-anticipated opportunity to have their selfies autographed by Vijay Sethupathi himself and also a photo opportunity with him at a specially organized meet and greet event coordinated and organized by EID Parry. To know more consumers can log on to the Parry’s Facebook page at www.facebook.com/parryssugar
The contest which end by 15th December 2021, gives the consumers an experience of using Parry’s Amrit Brown Sugar and meeting their silver screen hero.
Amrit Brown Sugar is enriched with 6 vital minerals and has 10% lesser calories as compared to refined white sugar. The original color and natural taste of the brown sugar made hygienically from sugarcane can be usedfor tea, coffee and preparing various desserts and bakes.
Speaking on this, Mr. Balaji Prakash, Senior Vice President, Sales and Marketing, E.I.D. Parry (India) Limited said, “The meet and greet contest is an extension of our association with Masterchef India Tamil, 2021. Amrit Brown Sugar has been an innovation out of the Parry’s stable and as “The Better Sugar” alternative it has been an instant hit amongst the consumers. The contests around Parry’s Amrit Brown Sugar is an effort on our part to give them some sweet memories as they experience the product and share about the brand.”
About EID Parry
E.I.D. – Parry (India) Limited (E.I.D. Parry) is a listed company engaged in the business of Sugar and Nutraceuticals. Headquartered in ‘Dare House’ a heritage building, in Chennai, India, the Company is a part of the INR 369 Billion Murugappa Group, one of India’s leading business conglomerates. Founded in 1788, ‘Parry’ has been a household name for over 225 years. The Company holds the distinction of setting up India’s first sugar plant at Nellikuppam in 1842 and even today continues to pioneer new paths in each of its businesses.
Amongst the leading sugar manufacturers in India, E.I.D. Parry’s has 9 state-of-the-art sugar plants with a total sugarcane crushing capacity of 43,400 TCD, co-generation capacity of 160 MW and Distillery capacity of 234 KLPD that are spread across South India.
E.I.D. Parry is a pioneer and world leader in organic spirulina and micro algal products in the Nutraceuticals space. ‘ParrysSpirulina’, with 3 major international certifications, is sold in more than 41 countries across the globe. The highly specialised manufacturing Plants of the Nutraceuticals business for micro algal production are located at Oonaiyur and Saveripuram in Tamil Nadu. The Company also retains a significant presence in the farm inputs business through its subsidiary Coromandel International Limited.